Hi, I’m Mena and I help creative entrepreneurs fall back in love with their businesses.
Remember that feeling when you first started? The excitement, the vision, the certainty that you were building something meaningful?
I help you find your way back to that spark—while making more money and working less.
I’m an accountant who speaks human.
I got into this because I’m passionate about helping creative people build businesses that don’t burn them out. I take confusing financial statements and translate them into clear insights that actually make sense.
Instead of spinning your wheels in your business, I’ll help you focus on the goals that get you your next level of income.
Numbers tell a story about your business. My job is to help you understand what yours are saying—and then write the next chapter together.
What I Believe
Your business should work FOR you, not the other way around. Too many creative entrepreneurs feel trapped by all the to dos in the business they built for freedom. That’s backwards.
You don’t need to be “good at numbers” to run a profitable business. You just need someone to translate them. That’s where I come in.
Making more money doesn’t mean working more hours. Usually it means the opposite—working smarter, focusing on what’s actually profitable, and letting go of what’s draining you.
You can have quality AND profit. You don’t have to choose between doing work you’re proud of and making good money. The sweet spot exists, and we can find it together.
How I Work
I actually care about your vision. Before we dive into numbers, I want to understand your dream. What did you hope this business would give you?
I speak plain English. No jargon, no making you feel dumb for asking questions. If something doesn’t make sense, I’ll explain it with clear visuals. Let’s make this easy!
I give you actionable next steps. You’ll never leave wondering “what do I DO now?” Every conversation ends with clear, prioritized actions.
Let’s Work Together
If you’re profitable but exhausted, stuck in the day-to-day but dreaming of more, ready to understand your numbers but not sure where to start—I’d love to help you find your way back to the vision that started it all.